And the new Fiesta color is … Butterscotch
Share this post:
Fans of Fiesta dinnerware will have an orangey-yellow color to add to their palette this year.
In what has become an annual rite of early January, the Homer Laughlin China Co. announced its newest Fiesta color — Butterscotch — Tuesday morning from the Atlanta Market, formerly the Atlanta International Gift & Home Furnishings Market.
“Butterscotch is a vibrant, cheerful addition to the 2020 Fiesta color spectrum,” said Rich Brinkman, Homer Laughlin vice president of sales and marketing. “It’s a warm and inviting nostalgic color that complements so many of the existing Fiesta colors.”
Butterscotch is the 52nd Fiesta color to be introduced since the brand was launched in 1936. Since Fiesta’s reintroduction in 1986, the colorful dinnerware line has become a pop culture icon — seen in movies such as “A Christmas Story” and TV shows such as “Gilmore Girls” and “Two and a Half Men.”
Like other standard Fiesta dinnerware pieces, Butterscotch will be available in three- and four-piece sets, three-piece Bistro place settings, and a variety of plates, platters, bowls, mugs, the signature disk pitcher and serving pieces, the company said.
No colors were retired from the Fiesta line this year, so there are now 14 signature Fiesta colors in addition to the new color — Ivory, Slate, Scarlet, Poppy, Daffodil, Sunflower, Lemongrass, Shamrock, Meadow (2019), Turquoise, Lapis, Cobalt, Mulberry (2018) and White.
Butterscotch will be available for sale by mid-June.
Homer Laughlin, based in Newell, W.Va., is the largest remaining manufacturer of American-made dinnerware.
And the new Fiesta color for 2020 is … Butterscotch! Did you guess right? #FiestaNewColor pic.twitter.com/wILVk9z38E
— Homer Laughlin – Foodservice (@HLC_Dinnerware) January 14, 2020